Brita snaps up smart water bottle startup, Larq

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Smart water bottle-maker Larq this week announced that it has been acquired by filtration giant, Brita. More specifically, Brita GmbH, the German company founded in 1966, which spun off and sold its North/South American wing to Clorox in 1988. Brita GmbH maintains the brand in the rest of the world, but it currently is barred […]

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