
Category: Benefit
I shopped at Sephora and Ulta to compare the 2 beauty stores and saw how they serve different customers
Inside the Sephora Herald Square location in New York City. Ann Matica/Insider Sephora and Ulta are robust opponents when it comes to the retail beauty trade. I determined to store at the two beauty stores to discover out how they compare. When it comes to beauty stores, Sephora and Ulta dominate the market. Ulta has 1,308 stores throughout the US as of January 2022, whereas…