Category: Smartphones

The best iPhone in 2024: Which model should you buy?

When you buy through our links, Business Insider may earn an affiliate commission. Learn more With eight current iPhone models to choose from, we break down the best iPhone for your needs and budget after months of long-term testing. Les Shu/Business Insider In its infancy, the Apple iPhone came in just one model. Fast-forward to 2024, and there are a whopping eight options, which complicates…

The genius marketing trick that’s the key to the iPhone’s ‘prestige’

Apple has spent more than 15 years fostering an in-crowd/out-crowd scenario with the iPhone. And for many Americans, it’s working. Getty Images; Alyssa Powell/BI It can be hard to keep up with what’s “cool” in the tech world. Half the time, by the time you’ve figured it out, it’s already passé. Or it’s an Apple Vision Pro situation, where opinions vary on whether the device…

All the ways Apple is a monopoly, according to its critics

The Justice Department sued Apple for maintaining a monopoly over the smartphone market. Chelsea Jia Feng/BI The Justice Department hit Apple with an antitrust lawsuit on Thursday. The suit accuses the iPhone maker of anti-competitive tactics in the smartphone market. Here are some of the ways the DOJ says Apple is a monopoly. The Justice Department hit Apple with a sweeping lawsuit on Thursday, accusing it…